Title | Made in Fukushima. |
Agency | Serviceplan Group |
Campaign | Made in Fukushima |
Advertiser | METER Group |
Brand | METER Group |
Date of First Broadcast/Publication | 2019 / 6 |
Business Sector | Others |
Tagline | A book made out of rice straw grown on decontaminated farmland. |
Story | Made in Fukushima is a book made out of rice straw from the decontaminated fields in Fukushima. It helps people understand that the decontamination method works and that the rice from Fukushima is safe, by turning the rice into the medium and the data into understanding. To tell the story, the book uses a wide range of resources: photography, interviews, reports, background information, data and its visualization. |
Media Type | Branded Book |
Length | |
Production Company | The University of Tokyo |
Production Company | Fukushima Saisei |
Design Company | Moby Digg GmbH |
Photography Studio | Nick Frank |
Production Company | Albert Coon |
Production Company | SAS - Shoot in Japan |
Chief Creative Officer | Alex Schill |
VP Environment | Dr. Colin Campbell |
VP Marketing | Christian Hertel |
Chief Executive Officer (CEO) | Scott Campbell |
Head of Global Agricultural Sciences / Director | Dr. Masaru Mizoguchi |
Marketing Manager | Kirsten Ralph |
Marketing Manager | Kersten Campbell |
Creative Director | Franz Röppischer |
Creative Director | Lorenz Langgartner |
Creative Director | Saurabh Kakade |
Art Director | Eduardo Alvarez |
Junior Copywriter | Carolina Soto |
Head of Print Production | Robert Kaminski |
Lead Designer | Gabriela Baka |
Information Designer | Sebastian Haiss |
Designer | Ricardo Abbaszadeh |
Managing Director | Maximilian Heitsch |
Producer | Yuta Matthew Kato |
Producer | Rumi Tominaga |
Cinematography | Ivan Kovac |
Producer | Johannes Maierbacher |
Director of Photography (DOP) | Andreas Wolf |